Who we are
Personalized plans. Science-backed coaching. Real progress—built together.
At Lupine Running Co., we believe running should feel exciting, not exhausting. Founded by Kevin Wolf, a UESCA-certified coach and lifelong endurance athlete, our mission is simple: help runners of all levels train with confidence, balance, and purpose.
We’ve crossed finish lines in world majors like New York, Chicago, and London, and pushed through ultras like the Javelina Jundred 100K. Along the way, we’ve learned that breakthroughs don’t come from simply grinding harder, they come from training smarter, adapting when life happens, and building a plan that works for you.
That’s why we created The Lupine Running Co.: to deliver science-backed coaching, honest feedback, and real support that makes training just as rewarding as race day.
🔑 What Sets Us Apart
Personalized Training — Every plan is built around your life, not just the miles.
Science-Backed Coaching — Data-driven insights that keep you progressing safely.
Real-World Experience — From majors to ultras, we know the journey firsthand.
Adaptability — Plans that evolve when life happens, so you never feel left behind.
Support That’s Human — Coaching that’s approachable, encouraging, and focused on your success.
Contact us
Whether you’re curious about coaching, partnerships, or just want to learn more about The Lupine Running Co., we’d love to hear from you.